(Philadelphia, PA) The International Trademark Association (INTA) has tabbed Practus attorney, Janet V. Hallahan, to serve on its Commercialization of Brands Committee. This is round two for Hallahan, who just completed two years on the committee and will now serve a second term.
The COBC creates guidelines and resources to support the commercial success of products and services across all industries. As part of her work on the COBC, INTA has also named Hallahan to serve on the COBC’s IP Reporting and Outreach Subcommittee, which will assess how to implement INTA Presidential Task Force recommendations on the reporting and valuation of brands.
Putting experience in IP and Trademark Law to use
Hallahan says participating on the COBC and its subcommittees allows her to leverage her broad background as both an in-house and big firm transactional technology attorney.
“One of the areas that many clients struggle with is to how to value their intellectual property to license or commercialize their brands. I believe my work on the INTA committees will allow me to help develop materials clients can use to better understand and capitalize the economic value in their products.”
IP Law, Emerging Tech and cyber security – It’s all related
Hallahan’s work with INTA complements her vast experience with emerging technologies, licensing, and intellectual property work. She is also a certified CIPP/US/EU information privacy professional and teaches a class on Healthcare Data Security, Privacy and Technology at Rutgers University School of Law.
For more information on Practus LLP and our attorneys, please contact Valerie Spengler, VP of Marketing.
